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Wednesday 19 November 2014

BRAND REVIEW - " American Swan"

Today I would like to introduce to this very special brand AMERICAN SWANKeeping up with the changing trends and needs of the Indian customers, The American Swan Company, a premium lifestyle brand is all set to deliver superior styling, quality and value to consumers across the country. It is a brand that has been built with a keen sense of passion: a passion to create a quality product, a passion to build a vibrant, attractive lifestyle brand, and a passion to make it a viable business opportunity.Today I would like to introduce to this very special brand AMERICAN SWAN
American Swan is a unique lifestyle brand that fuses European fashion sensibilities with classic American style-statement.  Anyone who is seeking a glamourous yet affordable collection of apparels & accessories will absolutely relish this one-stop-shop that allows an individual to truly voice themselves via their fashion expression.



American Swan, with its distinctive range of Men’s and Women’s apparel, accessories, footwear, beauty & fragrance and home products, has always invited all its takers to experience a blue-blooded lifestyle along with the dynamism that is born of a passion for setting trends. The styling is distinctly modern and chic, with an emphasis on sophistication, innovation and top quality. Simply put, American Swan delivers a distinctive connection between the old and new, epitomizing preppy fashion.



If you have a look at the website, the layout of the website is pretty standard but in a way that is good. Sites with a lot of pop up ads irritate me a lot and this website doesn’t do that. It is niceily segregated into sections catering to men and woman both.  It is easy to navigate and you can find what you need in the different categories.
Elk Navy Sweatshirt


The best part about the website is its stark white background which helps the clothes stand out with a great clarity. The website has clothes catering to both winter wear and summer and spring and lets you chose from a lot of options.

Have a look and Enjoy SHOPPING!!!
XoXo
Disha




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